Advertisement Wiki - What is the advertisement?
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement, or "ad" or advert for short. Commercial ads often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees or shareholders that a company is viable or successful. Modern advertising originated with the techniques introduced with tobacco advertising in the 1920s, most significantly with the campaigns of Edward Bernays, considered the founder of modern, "Madison Avenue" advertising.Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. Advertising's projected distribution for 2017 was 40.4% on TV, 33.3% on digital, 9% on newspapers, 6.9% on magazines, 5.8% on outdoor and 4.3% on radio. Internationally, the largest ("big four") advertising-agency groups are Interpublic, Omnicom, Publicis, and WPP.In Latin, advertere means "to turn towards"..
What does the word advertisement mean? Find synonyms, antonyms and the meaning of the word advertisement in our free online dictionary! Find words starting with advertisement and anagrams of advertisement.
Definitions of "advertisement"
- The act of advertising. noun
- A notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage. noun
- A commercial solicitation designed to sell some commodity, service or similar. noun
- A public notice. noun
- A recommendation of a particular product, service or person. noun
- The act of informing or notifying; notification. noun
- Admonition; advice; warning. noun
- A public notice, especially a paid notice in some public print; anything that advertises. noun
- Attention; observation; heed. noun
- Instruction; warning; intelligence. noun
- A giving of notice or information; notification; specific intelligence about anything: as, a publisher's advertisement prefixed to a book (as part of it). noun
- A notice or an announcement made public by handbill, placard, or similar means, or, as formerly, by proclamation, as by a town crier; specifically, a paid notice of any kind inserted in a newspaper or other public print. noun
- A bringing into public notice or attention; publicity; notoriety. noun
- Often abbreviated ad., adv., or advt. noun
- a public promotion of some product or service noun
The word "advertisement" in example sentences
At least the commercial advertisers have an incentive to offer correct information on their product (tastes great, cheap prices etc) otherwise the customer won't buy the product a second time and the advertisement is a waste of money.. [Teaching Bias, Bryan Caplan | EconLog | Library of Economics and Liberty]
Bournemouth, no I am only pointing out the differences between these two not for profit businesses that were mentioned in the advertisement, and the advertisement is against the forum rules for both.. [ACA's pump is fixed--come celebrate!]
The third line of the advertisement is addressed to the ladies of the air.. [Germany Prepares for Conquest]
In this case, Crimplesham, who is, in the words of an English classic, a man-of-infinite-resource-and-sagacity, correctly deduces that, of all people, the last whom we shall expect to find answering our advertisement is the criminal himself.. [Whose Body?]
Pursuant to 1200.1 (k), "advertisement" is defined as:. [NY Lawyer Advertising Rules]
Cherokee wagged the stump of his tail in advertisement that he understood the meaning of the blows, but that he knew he was himself in the right and only doing his duty by keeping his grip.. [The Clinging Death]
And one that has a business model that can be summed up in advertisement with long tail concepts, in a time like this is not a realistic one.. [Quietly, Netvibes Grows Its Revenue]
(Clearing his throat in advertisement of his presence.). [THEFT]
He uttered a clucking noise in advertisement of his friendliness, and Michael snarled at this black who had dared to lay hands upon him -- a contamination, according to Michael's training -- and who now dared to address him who associated only with white gods.. [CHAPTER III]
The group Americans for Life, which bought the advertisement, is now promising to make a correction.. [Political Ad Targets Wrong Salazar]
Bryan Derballa for The Wall Street Journal A drug advertisement is visible on the side of a building on Canal Street at Broadway in Manhatta n.. [Relics of New York's Past]
The advertisement is perfect for O'Donnell because it sums up her entire candidacy: it's a joke.. [Matt Kane: My Problem With Christine O'Donnell]
The advertisement is the latest in a number that resort to a dubious disregard for the facts.. [2008 Election]
A McCain advertisement called “Fact Check” was itself found to be “less than honest” by FactCheck. org, a nonpartisan group.. [2008 Election]
Remember your biggest advertisement is word of mouth.. [Offering trophy taxidermy work for your white tail deer.]
Regarding Scalia and Thomas, the advertisement is to the senate, the Bush I white house knew damn well how conservative Scalia and Thomas were.. [The Volokh Conspiracy » Epstein for the Supreme Court?]
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